Liquid formulations enhance Treakisym franchise
SymBio has in-licensed two liquid formulations from Eagle Pharmaceuticals (Eagle) to strengthen its Treakisym (bendamustine HCl) franchise. Terms included $12.5m upfront, undisclosed potential future milestones (we model $10m) and a royalty on sales. The new formulations are more convenient for healthcare workers and patients, and are protected by patents that extend to 2031, whereas orphan exclusivity on the company’s currently marketed lyophilized (freeze-dried) dry powder Treakisym product expires in October 2020.
The Treakisym lyophilized powder has to be reconstituted before administration, which is time consuming and carries the risk of exposing healthcare workers to cytotoxic powders and vapors.
The first in-licensed product is an RTD liquid formulation that will make dose preparation easier and safer for health professionals. The drug is administered to the patient as a 60-minute infusion in the same way as the current Treakisym product.
The second in-licensed product is an RI formulation that will cut drug infusion time to 10 minutes from 60 minutes for the current Treakisym product.
Strategy designed to maintain SymBio’s market share
SymBio is in discussions with the regulators about the data that would be required to achieve registration for the two liquid formulations.
The RTD product is expected to be the first of the two products approved. Depending on the outcome of ongoing discussions with regulators, SymBio expects a reduced development period before filing for approval given that the same drug compound is being administered to patients in the same manner – the only difference is the way that the iv infusion is prepared.
The RI product represents a greater change to the current treatment protocols, so approval of this product is expected to take longer. It is reasonable to expect that a small clinical study of perhaps 40-60 patients would be required in order to confirm that the pharmacokinetics and safety of the 10-minute infusion are comparable to the currently approved 60-minute infusion of Treakisym.
SymBio is aiming to launch the RTD product in January 2021. It is targeting approval of the RI formulation later in H121, which could potentially allow a launch in Q321 or January 2022. Orphan exclusivity for Treakisym expires in October 2020, which means that the first generic copies of the Treakisym powder could be launched as early as the start of 2022.
SymBio is pursuing a similar strategy to that adopted by Teva in the US, where it markets bendamustine HCl under the brand names Treanda and Bendeka. Teva developed its own RTD Treanda formulation, and in-licensed the RI bendamustine HCl formulation from Eagle that it now markets as Bendeka.
Teva launched an RTD liquid formulation of Treanda in November 2014; it launched the Bendeka RI product in January 2016, and subsequently withdrew the RTD liquid Treanda from the market in March 2016. Lyophilized Treanda powder for injection is still available, but its use has substantially declined in favor of Bendeka. Teva said in August 2017 that Bendeka is the most-used bendamustine product in the US market. Eagle disclosed in a corporate presentation in September that Bendeka has achieved a 97% market share in the US, which is testament to the appeal of the short infusion time.
The first generic copies of Treanda powder are expected to be launched in the US in 2019. The market share that Bendeka can maintain in the face of competition from powder generics will be a useful guide to how successful the strategy could be for SymBio.
In contrast to the situation for Teva, SymBio may have only 12 months to convert clinicians to using the liquid Treakisym formulations before the launch of the first Treakisym powder generics. This shorter time period creates additional uncertainty as to how large a market share the RTD and RI products will be able to gain before they potentially face competition from powder generics in 2022.
In our forecasts we model SymBio’s strategy being quite successful at maintaining market share, with dry powder Treakisym generics slowly growing market share from 2022 onwards to reach a 25% market share by 2031. We model the growth in Treakisym generics’ market share accelerating in 2032 after the patents on the liquid formulations expire.
In our scenario analysis on page 7, we note that if Treakisym generics were to gain a 50% market share by 2031 (vs 25%), this would remove around $13m ($0.3/ADR) from our valuation.
Improved commercial terms and opportunity to self-commercialise
We believe that the cost of goods under the Eagle licence agreement will be lower than under the current arrangements with Astellas for the Treakisym powder formulation, which would lift profit margins for SymBio once the liquid formulations are launched.
Furthermore, SymBio has previously announced its intention to eventually develop its own salesforce to commercialize drug products in Japan. Given that the current licence agreement with Eisai for commercializing Treakisym runs until 2020, SymBio would have the opportunity to self-commercialize Treakisym after 2020, including the new liquid formulations, should it choose to do so.
SymBio has not announced any definitive plans for the commercialization strategy for Treakisym after 2020. In our view, the four main options are:
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self-commercialization;
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license to Eisai under renegotiated terms;
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license to a third party; or
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a combination of self-commercialization and a licensing arrangement.
We would expect each of these four options to generate higher profit margins for SymBio than the current commercialization arrangements with Eisai. Combining this with the lower cost of goods under the Eagle licence agreement, we model a significant lift in profit margins on Treakisym sales after 2020.