Company description: ‘Open, transparent and connected’ financial markets
OTCM’s stated strategy is to operate a world-leading securities market by:
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sharing information widely through open networks that foster greater transparency;
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connecting broker-dealers, organising marketplaces and informing investors; and
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delivering elegant, reliable and cost-effective subscription-based solutions.
It has three sources of revenue: revenues from broker-dealer subscribers using OTC Link ATS; access to its market data directly or through redistributors; and companies joining its OTCQX and OTCQB premium marketplaces or subscribing to premium services. It believes the future of capital-raising and finance is online, data-driven and social and that its technology-based ecosystem, which has attracted broker-dealers, investors and corporations, is ideally placed to accommodate these trends.
OTCM operates three main markets:
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OTCQX Best Market: for investor-focused companies that meet high financial standards, are current in their disclosure and have third-party advisors.
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OTCQB Venture Market: for developing companies that meet standards that promote price transparency and facilitate public disclosure. OTCM believes many companies listed on TSX Venture, LSE AIM and other non-US venture exchanges could be served by the OTCQB Venture market.
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Pink Open Market: for all types of companies, further organized based on the quantity and timeliness of disclosure.
The evolution of the number of corporate clients and the US dollar volume traded from 2013 to 2015 is shown in the following two tables.
Exhibit 1: Number of corporate clients by market
|
Dec 2013 |
Dec 2014 |
Dec 2015 |
OTCQX |
368 |
377 |
424 |
OTCQB |
- |
311 |
942 |
OTC Pink* |
732 |
741 |
740 |
Total |
1,100 |
1,429 |
2,106 |
Source: OTCM. Note:* Pink clients subscribing to premium services.
Exhibit 2: Summary of $ trading volume by market
|
2013 |
2014 |
2015 |
Change 15/14 |
|
Volume ($m) |
(%) |
Volume ($m) |
(%) |
Volume ($m) |
|
(%) |
OTCQX |
29,492 |
14.7 |
36,119 |
15.1 |
41,977 |
21.0 |
16.2 |
OTCQB |
74,003 |
36.8 |
62,650 |
26.3 |
19,737 |
9.9 |
(68.5) |
OTC Pink |
97,689 |
48.6 |
139,656 |
58.6 |
138,060 |
69.1 |
(1.1) |
|
201,184 |
100.0 |
238,425 |
100.0 |
199,773 |
100.0 |
(16.2) |
OTCQX Best Market
The OTCQX market provides established US and global companies an informed and efficient US public trading market for their shares and ADRs without the cost and complexity of a national securities exchange listing. Companies pay a one-time application fee and annual fees on renewal; the fees are fixed and do not depend on the size of the company. The market is divided between OTCQX US and OTCQX International. At the end of December 2015 there were 424 companies traded on OTCQX Market of which 145 were from the US and 279 were international. By joining OTCQX, international companies can save money by opting out of the Sarbanes-Oxley Act and the filing demands of the Securities & Exchange Commission. Many large international companies are listed on OTCQX, including BNP Paribas, Allianz and Roche Holding. There are also a large number of small mining stocks from Australia and Canada listed on OTCQX International.
The OTCQX Banks segment is for US regional and community banks. At the end of December 2015 it contained 81 banks from 26 states (48 new banks added in 2015).
Both OTCQX US and OTCQX International have elite segments for the largest and most liquid companies (OTCQX US Premier and OTCQX International Premier).
OTCQB Venture Market
The OTCQB Venture Market provides a public trading venue for developing companies with standards that promote price transparency and facilitate public disclosure. OTCM’s ambition is for this to be the entry level market for small and start-up companies in the US and similar to other venture markets, such as TSX Venture in Canada and the AIM market in London. The eligibility criteria to be traded on OTCQB were changed on 1 May 2014 to improve the information available to investors. The changes included:
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a minimum one-penny ($0.01) bid price; and
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a certification signed by the CEO or CFO stating information about the company is current. The information provided to help investors assess the company will include: a company profile, its reporting status, information on the management and board and the major shareholders.
Pink Open Market
The Pink Open Market is organised into three categories based on the amount, quantity and timeliness of information made public by a company to its investors. These are:
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Pink Current Information is for companies that follow the Alternative Reporting Standard or the International Reporting Standard by making filings publicly available through the OTC Disclosure & News Service. There is a mix of companies including, for example, Nestlé. Corporates may choose this marketplace because of their appetite for engagement with US shareholders, among other things. It also includes shell or development-stage companies with little or no operations and companies without audited financials.
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Pink Limited Information includes companies that make limited information publicly available, for example, those with financial reporting problems, those in economic distress or bankruptcy, or those that choose not to provide more. Companies in this category have limited financial information for the last six months.
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Pink No Information indicates companies that are not able or willing to provide disclosure to the public markets. Pink No Information includes defunct companies that have ceased operations as well as ‘dark’ companies with questionable management and market disclosure practices. OTCM’s management notes that it is important to support broker-dealers’ regulatory requirements to provide best execution for investors in all types of securities. Companies need to provide current information to support efficient market pricing. Those not willing to provide this are clearly identified as more risky, so broker-dealers can place additional compliance restrictions and scrutiny on them.
How OTCM generates revenue
OTCM generates most of its revenue from contract-based and recurring subscriptions. As we show in Exhibit 3 below, revenue has grown steadily since 2007 at a compound annual growth rate of around 15%. For a financial services firm operating in equity markets, this is an impressive performance. OTCM has three lines of revenue: OTC Link ATS revenue earned from fees charged to subscribing broker-dealers for access to the trading technology and usage fees based on levels of quoting and messaging; market data licensing revenue from selling market and company data to interested users; and corporate services revenues earned from companies that have their securities included on one of OTCM’s premier markets. While these lines are shown separately, it should be recognised that they are largely interdependent. For instance, a rise in the number of companies with securities quoted on an OTCM market increases the pool of potential corporate services clients and is likely to increase trading. This boosts OTC Link ATS revenues and increases the demand for data on trading and corporations, which increases market data licensing revenues.
Exhibit 3: Trend in group revenue
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Exhibit 4: Revenue split in 2015*
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Source: OTCM, Edison Investment Research
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Source: OTCM, Edison Investment Research. Note: *Before re-distribution fees and rebates.
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Exhibit 3: Trend in group revenue
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Source: OTCM, Edison Investment Research
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Exhibit 4: Revenue split in 2015*
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Source: OTCM, Edison Investment Research. Note: *Before re-distribution fees and rebates.
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OTC Link ATS
OTC Link ATS is operated by OTCM’s subsidiary, OTC Link LLC, a FINRA-registered broker-dealer that operates a SEC-registered Alternative Trading System (ATS). It connects a network of leading US broker-dealers who provide liquidity and execution services. It offers real-time price transparency and connectivity and allows broker-dealers to control trades and their choice of counterparty to enable them to provide best execution, attract order flow and comply with FINRA and SEC regulations. OTC Link ATS generates revenues by offering a suite of quotation and trade-messaging services.
OTS Link ATS revenue accounted for 24% of the total in 2015, which compares with around 36% in 2007. It is under pressure from a decline in the number of broker-dealers, who are suffering from lower dealing revenues and margin compression.
Market data licensing
Market data licensing revenues are earned from providing market, company and security data collected through the OTC Link ATS and Corporate services business lines to enterprise and professional and non-professional users. Most revenues are earned from sales through major financial data distributors, such as Bloomberg, Interactive Data Corporation and Fidessa. Bloomberg accounted for 12% of gross revenues in 2015 (2014:15%). This business line also generates revenue from enterprise licences with online brokerages including Etrade, Fidelity, Schwab, Scottrade and TD Ameritrade. They typically pay monthly licence fees, which vary with the type of licence (different layers offer access to different types of data and different uses such as internal only or to clients). Redistribution fees and rebates are paid to some distributors. Around 60% of revenue comes from professional licences. At the end of 2015 there were more than 20,000 professional users.
On 1 January 2014 OTCM implemented a price increase for the majority of its market data licence subscriptions. This was the first rise since 2009 and, according to management, brought fees in line with peers.
Corporate services
Corporate services revenues are generated from companies that choose to have their securities included on one of OTCM’s premier markets. All companies traded on the OTCQX and OTCQB markets pay one-time application fees and annual fees thereafter. OTCQX companies pay an application fee of $5k and a recurring annual fee of $20k ($15k until 1 January 2015); OTCQB companies pay an application fee of $2.5k and a recurring annual fee of $10k. Fees are fixed and do not depend on the size of the company.
Companies on OTCQX receive OTC Disclosure & News Service, Real-Time Level 2 Quote Display and the Blue Sky Monitoring Service, which enable companies to monitor their compliance with state Blue Sky laws. OTCQB companies acquire a package of services designed to promote price transparency and public disclosure. Pink companies pay fees only if they choose to subscribe to premium services.
As expected in a financial services technology company, the management team is young. Their average age is 40 to 50; the average for directors is 52. There is a reasonable balance between experience and fresh thought. In 1997, R Cromwell Coulson, president and CEO, led a group of investors in acquiring OTCM’s predecessor business, the National Quotation Bureau (NQB). He still owns 3.4m Class A shares (30.8% of the company) and 130k Class C shares. Beatrice (Bea) Ordonez joined as CFO in 2015 and has more than 20 years’ experience in the financial services industry, is a qualified chartered accountant (England and Wales) and for 13 years was COO and MD at Convergex Group, a global brokerage and trading-related services provider. Neal Wolkoff, former CEO of the American Stock Exchange, was named chairman of the board in August 2013.
Regulation A+ and opportunities from crowdfunding
The Jumpstart Our Business Startups Act (JOBS Act) was passed on 5 April 2012 and included goals to ease the burden on capital-raising for small and mid-sized companies with the aim that such companies would flourish and create new jobs. The act mandated that the SEC introduce new rules to achieve this goal and, in 2015, the SEC introduced revisions to the existing Regulation A framework and a new regime specifically aimed at crowdfunding. OTCM believes it is well positioned to become the trading venue of choice for companies created as a result of these initiatives, as its markets are more cost-effective for them and dealer-based venues are more suited to the needs of smaller companies. Exhibit 5 summarises some of the more important features of the rules.
Exhibit 5: Regulation A+ and Regulation Crowdfunding
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Regulation A+ |
Regulation Crowdfunding |
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Tier 1 |
Tier 2 |
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Offering size |
Max $20m in any 12-month period |
Max $50m in any 12-month period |
$1m in any 12-month period |
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(no more than $6m by an affiliate of the issuer) |
(no more than $15m by an affiliate of the issuer) |
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Non accredited investors* |
Yes |
Yes |
Yes |
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Investor limits |
None |
Non-accredited investors can purchase Tier 2, offering up to max of 10% of the greater of investors annual income or net worth |
In aggregate over a 12-month period: For investors with annual income or net worth <$100k, the greater of $2k or 5% of annual income or net worth. For investors with annual income and net worth ≥$100k, the lesser of 10% of annual income or net worth. |
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Disclosure |
Annual, unaudited financials |
Annual audited, semi-annual unaudited, current event disclosure required |
Initial offering statement and annual disclosure. For offerings<$100k financials to be reviewed by a PEO^, for $100k to $500k by an independent accountant and for >$500k audited financials. |
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General solicitation |
Yes |
Yes |
Yes |
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Resale restrictions |
None for non-affiliated investors |
None for non-affiliated investors |
No public resale for 12 months |
Blue sky pre-emption |
No |
Yes |
Yes |
Source: OTCM, SEC. Note: *Investors with annual income of $200k for two years or net assets of $1m (excluding residence). ^PEO stands for Principal Executive Officer.
The potential number of new clients that could be gained is large because of the size of the US economy and wealth of the investor base. There are six million small businesses in the US (excluding the self-employed) according to the US Small Business Association and private US wealth is estimated at $87tn (FED, March 2016). Only a small fraction of these are included on one of OTCM’s premier markets. OTCM believes it is creating a trading ecosystem around its markets that will modify investor and company behaviour, promoting increased price transparency and disclosure and providing entrepreneurial companies the public trading venue they need today to grow for tomorrow. An early success was Elio Motors, which raised $17m in a Regulation A+ (Tier 2) offering in February 2016 and is now quoted on the OTCQX Best Market. OTCM believes its dealer-based markets are more suited to small, illiquid companies than the traditional central limit order book-type exchanges.
The following table compares OTCM’s P/E ratio with the US market represented by the S&P 500 index as well as against two data providers, MSCI and Markit. We estimate around 80% of OTCM’s revenues are subscription based so we believe these two data providers provide a useful benchmark. OTCM’s 2016 P/E ratio is 3% higher than that of the S&P 500 and 28% lower than the average of MSCI and Markit.
We have also considered OTCM’s valuation using DCF. Net cash at 31 December 2015 was $23.9m and with c $14m of free cash flow in 2016 OTCM would be worth $23.7 per share (compared with $21.3m in November 2015) on a DCF basis if we assume a long-term growth rate of 3% and a cost of capital of 9%. The uplift arose because of an increase in our estimate of free cash flow in the first forecast year to $14m from $12m as 2016 is now the base year of our DCF calculation.
Exhibit 6: OTCM comparative multiples
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Estimated P/E ratios (x) |
|
2016 |
2017 |
MSCI |
27.3 |
22.7 |
Markit |
23.6 |
21.9 |
Average |
25.4 |
22.3 |
S&P 500 index |
17.8 |
15.6 |
OTCM |
18.3 |
17.3 |
Source: Bloomberg, Edison Investment Research. Note: Prices at close of business on 18 April 2016.
FY15 saw continued financial success for OTCM with gross revenues rising 18% y-o-y to $49.9m, largely thanks to a 77% increase in revenues from corporate services, as those from OTC Link ATS declined 2% and those from market data licensing rose by just 1%. The rise in corporate services revenues was driven by the growth in the number of OTCQB verified companies from 311 at 31 December 2014 to 942 at 31 December 2015 and reflects the success of its initiative to designate the OTCQB market as a premier market. Exhibit 7 below shows the growth of revenue from its various business lines during the year, with a clear uplift on corporate services revenues in Q215 as the initiative’s success became apparent, although growth q-o-q decelerated in Q4 to 4% from 33% in Q215.
Operating expenses in 2015 increased by 14% y-o-y, with compensation benefits rising 20% and IT infrastructure and information services by 13%. The former reflects an increase in annual pay to keep OTCM competitive in the market and bonus awards following the company’s good performance. The rise in IT and related expenditure reflects the need to comply with new regulatory requirements and maintain a high level of service for clients.
The net result for 2015 was a 30% increase in net income to $10.3m. Dividends declared in 2015 amounted to $1.08 per share, included a special dividend of $0.6 paid in December 2015. This was 32% higher than the dividend of $0.82 per share declared in 2014 and the company has paid 29 consecutive quarterly dividends. OTCM expects to fund its strategic initiatives from its operating cash flow. It had $23.9m of cash at the year end, up 18% y-o-y, and equivalent to 82% of operating expenses for 2015 (excluding depreciation) indicating a strong cash position. If its profits develop as we expect, we believe future cash flows will be sufficient to invest in its operations and pay dividends.
Exhibit 7: OTCM quarterly revenues
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