Wanda: A monitoring solution for chronic disease
Wanda is a digital health company that has developed a software platform for the management of patients with chronic disease. The Wanda application is a recently patented, integrated solution to improve patient monitoring and provide behavioural modification and ultimately reduce hospitalisations. The company has developed applications to monitor patients for congestive heart failure (CHF) and COPD.
The Wanda application collects data from remote monitoring systems (RMS) and patient self-assessments on mobile devices to monitor disease progression and uses the company’s proprietary analytics to predict disease risk. The project resulted from 12 years of clinical research into chronic disease management at UCLA. The information gathered is automatically leveraged by the application to provide behavioural modifications to the patient, as well as to inform the patient’s physician care team should intervention be necessary. The ultimate goal of the application is to reduce the number of hospitalisations by providing more timely feedback based on the patient’s status.
Originally, Wanda was focused on marketing its patient monitoring platform to the home healthcare market. The key value proposition to these companies is that algorithmic patient monitoring can improve outcomes and reduce hospitalisations, thereby extending the value of these services. Wanda complements this market well because the platform is more easily integrated into the patients’ routines due to persistent contact with healthcare professionals. Moreover, the monitoring solutions provided by Wanda closely mirror some of the responsibilities of the home healthcare provider. To this end, the company has signed contracts with three such networks (A to Z Home Health Care, 24Hr HomeCare, and Health Resource Solutions) and this market remains important to the company.
However, the company has stated it failed to gain significant traction in 2016 by targeting these providers and has since shifted its commercial plan earlier this year to target three additional players in the healthcare system with significant vested interests in patient outcomes including hospitals, payers, and accountable care organisations. Moreover, due to the nature of their businesses, there is the potential to attract significantly higher volumes through these channels and greater recurring revenue. Wanda has shifted its focus to sourcing contracts with these businesses. Although we see a higher barrier to entry into these markets, we believe that the metrics on outcomes gathered in the home healthcare market can be leveraged into larger contracts. A key strategic goal for 2017 is to build out a sales pipeline to target these markets, and Wanda’s CTO Foad Dabiri was promoted to CEO to lead the transition, because of his experience in the digital health space. NetScientific anticipates a lower revenue projection for 2017 than previously suggested. Additionally, as part of the transition, Wanda has sold its equity in OncoVerse, its cancer patient monitor platform in development with Dignity Health. Its 35.9% stake was sold to BTG for £1.5m.
The Wanda platform is versatile and, hypothetically, can be employed to monitor a wide variety of chronic diseases. The first module developed for the platform was for the monitoring of patients with CHF. The software integrates the patient’s medical record information with regular blood pressure and weight measurements gathered wirelessly from Bluetooth-enabled devices, as well as self-reported symptom assessments. The system was previously tested utilising a 1,500-person trial performed at UCLA. Wanda has developed a module for the prediction of complications associated with COPD, which comes bundled with the CHF module because of the comorbidity of these two diseases.
We model the combined CHF/COPD disease management market in the range of $4bn. Based on our understanding of the FDA guidance on mobile healthcare applications, we do not believe that Wanda will be classified as a device. However, we expect the company to engage in further clinical trials to support marketing claims to drive adoption in this area. We expect these clinical trials to be inexpensive compared, for instance, to therapeutics, and we have trimmed R&D spending in our model to around £4m before profitability in 2019, but a portion of this will be offset by near-term revenues. We expect the cost of the trials to be associated with device placements, support of physicians performing remote monitoring and the acquisition of medical records to support claims that Wanda reduces hospitalisations, but we expect a high degree of participation from healthcare providers given the low impact on their operations. Moreover, these trials will set up a footprint in participating institutions where Wanda is available, and could support market development. We expect Wanda to require an additional investment of approximately £4m to commercialise the existing programmes.
The digital health market as a whole is poorly developed, with few to no market leaders, and is highly fragmented due to low barriers to entry. There are a large number of companies in the immediate space of Wanda, developing similar solutions for chronic disease management. This space (and the mobile med-tech space in general) is developing exceptionally quickly. These companies can be roughly sub-classified into different groups based on their approach, which include remote patient monitoring, data warehousing, analytics, remote care and behaviour modification. The Wanda combination of patient monitoring, analytics and behaviour modification is unique to our knowledge, but replicated in part in multiple instances.