Investment strategy, process and resources
ISGSY’s strategy is to invest in Turkish SMEs with strong growth prospects and good historical performance, with the potential to become a significant player in their sector, and where possible with some exposure to foreign markets. ISGSY looks for investments with sustainable growth and operational improvement opportunities. When assessing growth prospects, the team targets companies that operate in growth markets and can capture additional market share. All of its investments are equity stakes, although convertible debt or a structured mix of debt and equity are considered. Investments mainly take the form of growth capital and buyouts, but may be project-based restructuring transactions. Other criteria include:
■
average investment size of TRY10-40m;
■
operational profitability and realistic growth forecasts;
■
a strong and committed management team, which can make decisions quickly;
■
a business plan with genuinely differentiated products or services;
■
sustainable competitiveness and market share; and
■
clear exit opportunities.
ISGSY is sector agnostic, but focuses on niche sectors with growth potential and structural drivers based on long-term trends, such as data centres and online travel agencies. It tends to take majority stakes in order to establish control, but will co-invest if the size of the required investment is above its preferred range. ISGSY will also consider taking a significant minority stake where a secure exit strategy exists and where it can be certain of having sufficient influence to ensure that any decisions taken in running the investee company are in line with its own plans and strategy.
ISGSY has a team of 10 investment professionals with broad experience in consultancy, strategic planning, corporate finance, operational management, risk management and industry. The team screens c 100 opportunities a year and aims to achieve an IRR of 15-20% in US$ terms over a three- to seven-year investment horizon. If a company passes the initial screening process, a more detailed assessment is carried out, which includes research into the wider sector, competitor analysis and benchmarking, calls with management and to referees, as well as financial and commercial analysis. ISGSY seeks to introduce competitiveness, superior management and reporting processes, and to foster leadership in portfolio companies to bring depth to the management team.
The investment team works up its own deal entry forms and investment proposals on each target company before approving (or not) each proposal internally. Successful proposals are then presented to the investment committee, which may make a recommendation to the board of directors that is responsible for the final decision. After a deal has closed, ISGSY proposes representatives on the investee company’s board and monitors the company until a decision to exit is made and executed. ISGSY, through its board member representation, does not become directly involved in the day-to-day management of its investees, but does seek to determine strategy, will replace senior management if necessary and help create the most suitable capital structure for the company.
The company has built a track record of successful exits
As noted above, ISGSY has made 17 investments to date and has exited 11 of these, the last exit being that from Aras Kargo in 2013. We show details of the exited investments in Exhibit 4, with proceeds amounting to US$166.9m from US$72.5m of invested capital, a money multiple of 2.3x. The current investments, discussed in the next section, have a carrying value of TRY182.6m, equivalent to c US$48m.
Exhibit 4: Summary of exited investments
Investment date |
Company |
Sector |
Investment ($m)* |
Exit date |
Period owned (years) |
Exit value ($m) |
IRR |
ROI |
2002 |
ITD |
Telecoms & IT |
1.9 |
2010 |
8 |
4.2 |
11.8% |
128.0% |
|
Probil |
Telecoms & IT |
3.2 |
2011 |
9 |
4.2 |
3.1% |
31.0% |
2003 |
Cinemars |
Consumer |
11.5 |
2006 |
3 |
19.4 |
30.3% |
69.0% |
2004 |
Step |
Consumer |
3.5 |
2008 |
4 |
6.8 |
19.0% |
93.0% |
2005 |
Tuyap |
Consumer |
7.0 |
2007 |
2 |
10.8 |
45.8% |
54.0% |
2006 |
Beyaz |
Services |
4.0 |
2008 |
2 |
8.8 |
58.7% |
119.0% |
2007 |
ODE |
Services |
5.0 |
2012 |
5 |
10.5 |
17.0% |
110.0% |
|
Turkmed |
Healthcare |
2.5 |
2013 |
6 |
0.2 |
N/A |
-90.0% |
2008 |
Dr Frik |
Healthcare |
13.4 |
2011 |
3 |
30.5 |
34.6% |
128.0% |
2010 |
Havas |
Services |
10.8 |
2012 |
2 |
19.7 |
26.7% |
82.0% |
2011 |
Aras Kargo |
Services |
9.8 |
2013 |
2 |
51.9 |
165.0% |
428.0% |
Total/average |
|
|
72.6 |
|
4 |
166.9 |
26.46% |
130% |
Source: ISGSY. Note:* Investments in TRY converted to US dollars at historical exchange rates.
The six current private equity investments are detailed in Exhibit 6. As we show on page 2, the portfolio is well spread by investee company, and overall has a significant (65%) exposure to consumer services (restaurants, sports goods, tourism).
During 2017 ISGSY made follow-on investments in Toksoz Spor, Ortopro and Nevotek amounting to TRY45.25m/US$12.0m, increasing its ownership in each of the companies (Exhibit 5).
Exhibit 5: Follow-on investment in 2017
Investee |
ISGSY ownership/voting power |
Change in ownership 2017 |
2017 Capital committed |
|
2017 |
2016 |
TRYm |
US$m* |
Toksoz Spor |
88.27% |
55.00% |
33.3% |
27.500 |
7.7 |
Ortopro |
90.63% |
83.64% |
7.0% |
12.750 |
2.9 |
Numnum |
83.57% |
83.57% |
0.0% |
|
|
Radore |
25.50% |
25.50% |
0.0% |
|
|
Nevotek |
89.72% |
81.24% |
8.5% |
5.000 |
1.5 |
Tatil Budur |
20.00% |
20.00% |
0.0% |
|
|
Total |
|
|
|
45.250 |
12.0 |
Source: ISGSY. Note: *Converted at exchange rate at time of investment.
The proceeds of the capital increase at Nevotek are to be used to support its new cloud-based product in the US, aimed at the hospitality sector (Exhibit 5). Ortopro will mainly direct the cash proceeds of its capital increase at a reduction in borrowings. This includes an additional TRY4.75m, which was committed in 2017 and paid in February 2018.
Exhibit 6: ISGSY private equity investments at 31 December 2017
|
Date of investment |
Fair value (TRYm) |
Ownership (%) |
Description |
Nevotek Telecoms & IT |
30/9/2003 |
23.8 |
89.72 |
Nevotek, headquartered in Turkey, is a global player that specialises in the interconnection of internet protocol (IP) telephony, IP TV and connected real estate technology for use in hospitality, healthcare, multi-tenanted real estate and public space management. Its platform allows the rapid development of unified applications across voice, data, video and building management. Nevotek has a large, international customer base. In H217 it established a US-based company (Koridor Inc), which will launch a new cloud-based self-service platform for the hospitality industry that among other services will allow guests to select their own rooms from the hotel floor plan. |
Ortopro Healthcare |
10/12/2007 |
22.8 |
90.63 |
Ortopro is a Turkish orthopaedic implant company. It runs a modern production facility with 2,750m2 of closed space in Izmir. In addition to sales of its own brands in Turkey and international markets, Ortopro serves as a contract manufacturer to global orthopaedic companies. In 2017 a new sales director was recruited with the aim of increasing export sales further by reaching new customers in Europe and the MENA region. 2017 revenues grew by 29% versus 2016. |
Toksoz Spor Consumer |
13/11/2012 |
51.8 |
88.27 |
Toksoz Spor is a leading sporting goods wholesaler and retailer in Turkey. In its wholesale activities it is the Turkey-region distributor of global sports brands and in 2017 added Puma to its list, which also includes Arena, Head, Mammut and O’Neill. The company also sells products under its own brand, Sportive. Wholesale customers include department stores, other sports retailer chains, sports clubs, universities and sports federations. There are plans to further expand the retail activities over the medium term, and in 2017 four new stores were opened in shopping malls, while five unprofitable locations were exited. ISGSY says that online sales grew 66% in 2017, and Toksoz Spor management expects further growth. Total revenues grew by 12% in 2017. |
Numnum (Istanbul Food and Beverage Group IFBG) Consumer |
05/12/2012 |
37.8 |
83.57 |
Istanbul Food and Beverage Group (IFBG) is a leading Turkish restaurant service and gastronomy company operating under five major brands: Mikla, Numnum, Trattoria Enzo, Terra Kitchen and Kronotrop. Mikla is an upscale fine dining restaurant, Numnum is a full-service casual restaurant chain, Trattoria Enzo serves “home-made” Italian food, Terra Kitchen is a casual self-service concept has the motto “eat well, feel good” and Kronotrop is a third wave coffee roastery and shop. The group established a new management team in 2017, including a new CEO, and revisited its growth strategy. Management says that trading conditions in the leisure sector were more positive in 2017 compared with 2016, with revenues growing by 11%. |
Radore Services |
01/12/2014 |
17.9 |
25.50 |
Radore provides data centre services in Turkey, including co-location, dedicated cloud, web hosting and domain sales. Established in 2004, it offers data centre solutions to over 3,000 clients, including both individuals and corporations, and with capacity to support up to 10,000 servers to meet the emerging requirements of the growing data processing and internet economy in Turkey. Radore made its first data centre investment in 2005 and was the fastest growing data centre in Turkey according to the 2012/13, 2013/14 and 2014/15 Deloitte Technology Fast 50 survey. ISGSY reports that Radore continues to grow in terms of revenue (up 30% in 2017), capacity utilisation and client numbers. |
Tatil Budur (Mika Tur, incorporating Tatil Budur) Consumer |
06/11/2015 |
28.5 |
20.00 |
ISGSY invested in Mika Tur, which incorporates Tatil Budur, one of the leading tour operators in Turkey, alongside MCI Private Ventures, one of the private equity funds specialized in the field of online tourism services. Tatil Budur is focused on the domestic market, and distinguishes itself from many other tour operators with sales offices across Turkey and a broad product offering including domestic hotels, corporate travel organisations, outbound tourism, flight tickets, cultural tours and transport services. The company underwent management changes in 2017, including a new CEO and CFO, and implemented a rebranding strategy and restructured its online platform. Revenues grew strongly in 2017, with a 61% increase. |